Behind The Seams on Lingerie Talk

Lingerie Talk has a post about an exhibit that explores mechanical clothing, with women's undergarments being the main focus. They have transformed over time as certain female figures shifted in and out of fashion.

"The pursuit of a perfect figure — however culture and custom defined it — has transfixed humanity for centuries. And a new exhibition opening in Paris today reveals that this most unapologetic expression of vanity isn’t confined to women alone. The history of mechanical manipulations of human anatomy through undergarments is given a thorough and very serious examination in Behind The Seams: An Indiscreet Look At The Mechanics of Fashion, which runs until Nov. 24 at the Museum of Decorative Arts in The Louvre. (Yes, leave it to the French to put their undies on display — in the Louvre, no less!)" - Richard on Undressing History: The Louvre Looks At The Mechanics Of Fashionable Shapes

Articulated pannier and whalebone corset, circa 1740-60

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The Power of Branding

Our members came together on June 12th at Fashion Group International for a discussion on what makes a brand successful with Guildo Campello of COSABELLA, Ann Deal of Fashion Forms, and Carole Hochman.

Lingerie Through The Ages

Fashion is always changing, especially in the realm of lingerie. See how the cuts, styles, and stitchings of bras, knickers, slips, stockings, and more have changed throughout each decade on SFGate.com.

 http://blog.sfgate.com/chronstyle/2013/06/12/lingerie-through-the-ages/

Starting a Lingerie Business

"If you would like nothing more than to arrange drifts of soft underwear, delicate brassieres and silken nightgowns into attractive displays for shoppers, consider starting your own lingerie business." - Bettina Drew

Photo of Forty Winks

Are you so passionate about lingerie that you're interested in the idea of starting a lingerie business? You'll have to take these steps in order to get started: http://smallbusiness.chron.com/start-own-lingerie-business-4850.html

New Bra Sizes?

A company called Jockey has been developing a new formula for bra fitting for the past 8 years. Learn about it on The Huffington Post.

http://www.huffingtonpost.com/2013/05/31/jockey-bra-sizes-fit_n_3365395.html?ir=Style&utm_campaign=053113&utm_medium=email&utm_source=Alert-style&utm_content=Title

What do you think of this proposed volumetric fit system as an alternative to our current bra sizing standards?

The Relationship Between Bras and Breasts

A recently completed 15-year study conducted by French scientist Jean-Denis Rouillon observed the relationship between bras and breasts. It has gained attention from women, lingerie designers, and lingerie bloggers around the world. The results suggested that bras might cause expediated sagging in breasts. We've rounded up a few great responses to the study that are worth reading.

Lingerie Briefs - French Bra Study Exposed: Perks Up Media, Deflates Women's Busts
The Lingerie Addict - Do Bras Prevent Breast Sagging?: Why We're Having The Wrong Conversation
Lingerie Talk - Are You Better Off Without A Bra?

What are your thoughts?

Spring/Summer 2014 Lingerie Trends

The Underfashion Club's "A report on the Paris Show" on March 16, 2013 at The Cutting Room, NYC!



Spring/Summer 2014 Fabrics Presentation by CURVEexpo
"Seen at the Show" by Ellen Lewis on Lingerie Briefs 
Spring/Summer 2014 Trends by CARLIN Paris