When exercising, a woman's breasts need proper support to absorb the shock of bounce. Too much bounce can be painful and actually causes breast skin to sag.
Zest has four steps to help women invest in a good sports bra.
"Breasts can bounce up to a skin-sagging 14cm during exercise. Wearing a regular bra reduces movement by 38%, but donning a sports bra cuts it by a whopping 78%, according to a Shock Absorber study.Want to see the proof? Visit the Shock Absorber website and click on Bounce-o-meter. Type in your cup size, and it will show you your breast moving on the screen with no bra, a normal bra and a sports bra.
So invest in the proper support for the sake of your bust."
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